Wild Frontiers

Type

Dynamic Website, Business Application, Hosting

Requirements

Adventure travel company Wild Frontiers were looking to relaunch their website to reflect the cutting edge trips the company offers. At the same time, their existing booking management system was creaking at the seams, and as the business grew, manual tasks were taking up increasing amounts of staff time.

Summary

Mercury1 proposed integrating the new website with a new backend application, designed from the ground up to simplify many of the tasks that were taking large amounts of time.

Customer benefits

The new application allowed staff to create and edit trips, destinations, regions, activities etc - reflecting all changes dynamically on the website, and tying in to customer and booking records. Mail merge functions were included - bulk mailing selections (or all) of the company's customer database of tens of thousands of customers.

More information

Automated reminders featured in the application - rules regarding the management of trip logistics are defined by the company, and reminders on aspects of trip logistics are sent out to relevant staff each day.

Quote

"Mercury1 have always proved a reliable and efficient partner in business. When it comes to IT many of us are rather baffled and bemused by the technology available and Phil, Natalie and their small team have always been patient and curious - not to say, fun - at making things clear. To say they have revolutionised our business would be no exaggeration."

- Jonny Bealby. Founder, Wild Frontiers